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British blogs: mass medium or elite opinion-leading?

Started by Martin Stabe · 10 months ago

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  • Hits through being linked by Channel 4 - about six.

    Hits through being linked by the Guardian's Newsblog - about twenty.

    Hits via being shortlisted for the Guardian's weblog awards - about twenty extra a day for about a week.

    Hits via being linked by Instapundit - about nine hundred one day, five hundred the day after, two hundred the day after that.

    Make of that what you will. But you are almost certainly right that the way blogs (in this country, at least) are likely to have an impact is via extant "opinion-formers" picking up on them - and then usually ripping them off without credit.
  • I get 2000 to 3000+ a day hits.

    I'm not sure if thats high or low - the biggest hits come when a journo admits to getting the story from Guido's blog.

    But the number of stories which get picked up and amplified is gratifying. My site-record reads like a list of media companies... but its starting to go two ways. Journalists are becoming a handy source.
  • I'm finding well timed provocative comments on the Guardian news blog linked to relevant posts pays dividends. I hit the jackpot today with my comment on Toynbee's post today - since 1pm it has brought 838 people onto perfect.co.uk (and counting) - about 35% of my traffic today. A previous comment brought 477 and a mention on the BBC blog brought 428, so coverage by the 'MSM' should not be dismissed out of hand.

    Getting mentioned on the Guardian, Observer, BBC or Times blogs does hopefully help to introduce new readers (blog virgins most probably) to the blog in question, but more importantly for all of us, from there (and over time) out into the larger British political blogosphere.

    And perhaps one day, this conversation will seem more significant that it does now...
  • I really did not mean to use the word 'today' 3 times in one sentence.

    For what it's worth, here's Wednesday's Top of the British Blogs - that extra traffic helped us up into 5th place for the first time...

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